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Good Leadership|Stress Management| Medical Dictionary|How 1 to 10

1.) A method for systematically changing attitudes or altering beliefs, originated in totalitarian countries, especially through the use of torture, drugs, or phychological-stress techniques.

2.) Any method of controlled systematic indoctrination, especially one based on repetition or confusion: brainwashing by TV commercials.

3.) An instance of subjecting or being subjected to such techniques: efforts to halt the brainwashing of captive audiences.

Brain washing is a process in which someone is convinced to abandoned previously held beliefs and take up new values and ideals. There is a great deal of misconception about this practice, ranging from paranoid delusions about government mind control devices which can supposedly be used like remote controls to skeptics who firmly avow that any form of brain washing is impossible. The truth, as it often does, lies somewhere in the middle.

In the process of brain washing, someone is persuaded to believe something through a combination of tactics. There are many approaches to this, but they all tend to rely on separating someone from everything he or she knows, breaking the person down to a vulnerable emotional state, and then gradually introducing new concepts. As people absorb the new material, they are rewarded for expressing thoughts and ideas which conform with these ideas, further reinforcing the brain washing.

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