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Powerful Persuasion Strategies


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1. Require members to internalize the group’s doctrine as truth
a. Adopting the group's ‘map of reality’ as reality
b. Instill black and white thinking
c. Decide between good vs. evil
d. Organize people into us vs. them (insiders vs. outsiders)

2.Change person’s name and identity

3. Use of loaded language and cliches which constrict knowledge, stop critical thoughts and reduce complexities into platitudinous buzz words

4. Encourage only ‘good and proper’ thoughts

5. Hypnotic techniques are used to alter mental states, undermine critical thinking and even to age regress the member

6. Memories are manipulated and false memories are created

7. Teaching thought-stopping techniques which shut down reality testing by stopping negative thoughts and allowing only positive thoughts, including:
a. Denial, rationalization, justification, wishful thinking
b. Chanting
c. Meditating
d. Praying
e. Speaking in tongues
f. Singing or humming

8. Rejection of rational analysis, critical thinking, constructive criticism

9. Forbid critical questions about leader, doctrine, or policy allowed

10. Labeling alternative belief systems as illegitimate, evil, or not useful

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